Our Team

We are Formidably Impressed, a crass + cordial greeting card company.

This little shop was founded in 2016 by two hustlers from Honolulu, Gavin and Cherish - Sean joined our team in 2022 and we could not have grown our company without him...he's seriously so nice and bubbly <3

Their combined love of well-built old-school machinery, funky fresh lettering, and snarky asshole humor lead them to collaborate on a couple of letterpress printed greeting cards. The first two cards sold so well that they decided to partner on up thus forming Formidably Impressed.

During the thick of the pandemic in 2020, along with their individual families growing, Gavin and Cherish made the tough decision convert their letterpress printed greeting cards to flat-printing. As analog junkies they were pretty bummed, but this pivot was much needed for the continuation of Formidably Impressed.

Their card sayings are inspired by their everyday verbiage and their designs draw inspiration from lettering of vintage advertisements and signage from old Hawai'i. All of the products they offer are items used often within their home and work life.


Products + Packaging

Our greeting card paper and envelopes are sourced from a sustainable paper mill in the United States and we are pretty proud of it!

Our cards and shipping materials are made from recycled paper and our card packaging and labels are compostable. We are continually researching to source our materials and packaging from like-minded manufacturers with sustainable and environmentally practices.


Press

Hawai'i Business Magazine

October 2021